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Travel App

Travel App

An app to help organize your travel plans.

Travel-Planning
ROLE

UX Research, Ideation, Wireframe

UX Research, Ideation, Wireframe

TOOLS

Sketch, Sticky Notes, Paper, Pen

Sketch, Sticky Notes, Paper, Pen

DURATION

December 2019 (6 days), June 2020 (2 days)

December 2019 (6 days), June 2020 (2 days)

PROJECT TYPE

Personal Design Challenge

 

Personal Design Challenge

 

Overview
Overview

This is a travel application I designed in six days for a design challenge. I chose this subject because I am an avid traveller and organizing my itinerary was tedious sometimes. After I completed the wireframes in December, I spent a bit more time to improve and refine my designs. 

This is a travel application I designed in six days for a design challenge. I chose this subject because I am an avid traveller and organizing my itinerary was tedious sometimes. After I completed the wireframes in December, I spent a bit more time to improve and refine my designs. 

Problem

Problem

There are many different methods and steps involved when a traveller plans a trip. Many people use Trello, Google Sheets, and Google Docs to organize their vacation. Staying within budget can also be tough to manage when there are various activities travellers want to part-take in.

There are many different methods and steps involved when a traveller plans a trip. Many people use Trello, Google Sheets, and Google Docs to organize their vacation. Staying within budget can also be tough to manage when there are various activities travellers want to part-take in.

Challenge

Challenge

How might we design an easier way for travellers to plan and organize their adventures while staying within their budget?

How might we design an easier way for travellers to plan and organize their adventures while staying within their budget?

Solution

Solution

Create an all in one platform that allows travellers to plan their trip, organize locations they want to go to and keep track of their budget.

Create an all in one platform that allows travellers to plan their trip, organize locations they want to go to and keep track of their budget.

Research

Research

Given the short time duration, I decided to spend two days doing research. I took the time to look at products that are already in the market, skim through Quora, Reddit, and Facebook community groups, conduct a 1-1 interview and go through my past itineraries.

Given the short time duration, I decided to spend two days doing research. I took the time to look at products that are already in the market, skim through Quora, Reddit, and Facebook community groups, conduct a 1-1 interview and go through my past itineraries.

Secondary Research 

Secondary Research 

The most accessible content online was forums and community groups. I decided to do some observational research.

The most accessible content online was forums and community groups. I decided to do some observational research.

Reddit

Reddit

People were always looking to get feedback and input on their travel itineraries from the community. They ask for advice and recommendations about their overall trip and accommodations.

People were always looking to get feedback and input on their travel itineraries from the community. They ask for advice and recommendations about their overall trip and accommodations.

Strengths

Strengths

  • Community focused
  • Different opinions
  • Casual and friendly
  • Community focused
  • Different opinions
  • Casual and friendly

Weaknesses

Weaknesses

  • Users do not know the person answering
  • Replies and answers are not always helpful or useful
  • Extensive research and itinerary ideally compiled before posting
  • Users do not know the person answering
  • Replies and answers are not always helpful or useful
  • Extensive research and itinerary ideally compiled before posting
Screen Shot 2019-11-11 at 7.53.01 PM


Trello

Trello

Some people use Trello to organize their vacation plans because of its versatility.

Strengths

Strengths

  • Easy to navigate through each day
  • Can see the entire trip from a wide lens
  • Quickly move cards around or change locations of interest
  • Trello board is sharable with friends and family
  • Ability to attach documents
  • Easy to navigate through each day
  • Can see the entire trip from a wide lens
  • Quickly move cards around or change locations of interest
  • Trello board is sharable with friends and family
  • Ability to attach documents

Weaknesses

Weaknesses

  • No budget calculator
  • Not designed for the traveller in mind
  • Lack of hierarchy can make it feel overwhelming
  • No budget calculator
  • Not designed for the traveller in mind
  • Lack of hierarchy can make it feel overwhelming
1.7 copy


Google Sheets

Google Sheets

The image below shows the budget and accommodation plan for a traveller. She posted it on a Facebook group to ask for feedback on her itinerary.

The image below shows the budget and accommodation plan for a traveller. She posted it on a Facebook group to ask for feedback on her itinerary.

Strengths

Strengths

  • Easy to organize
  • Can see the big picture 
  • Easily highlight important information
  • Document sharable with friends
  • Easy to calculate and crunch budget numbers
  • Easy to organize
  • Can see the big picture 
  • Easily highlight important information
  • Document sharable with friends
  • Easy to calculate and crunch budget numbers

Weaknesses

Weaknesses

  • Only works with internet connect
  • No offline map
  • No ability to attach images or documents
  • Only works with internet connect
  • No offline map
  • No ability to attach images or documents
Google-sheets


Google Docs

Google Docs

I looked back at my Iceland itinerary that I planned with my friends.

I looked back at my Iceland itinerary that I planned with my friends.

Strengths

Strengths

  • The outlined sections can be easy to navigate
  • Easy sharing with friends 
  • Ability to attach screenshots
  • The outlined sections can be easy to navigate
  • Easy sharing with friends 
  • Ability to attach screenshots

Weaknesses

Weaknesses

  • Long and tedious to type everything out
  • No easy way to structure the content
  • No quick ways to move dates and locations around
  • Not accessible offline
  • Long and tedious to type everything out
  • No easy way to structure the content
  • No quick ways to move dates and locations around
  • Not accessible offline
Screen Shot 2019-11-11 at 7.45.31 PM


Primary Research

Primary Research

I decided to do a 1-1 interview with an avid traveller who just finished his trip planning for Europe.

I decided to do a 1-1 interview with an avid traveller who just finished his trip planning for Europe.

Interview Questions
Interview Questions

I created the interview questions to understand the user journey and how I can design an app that reduces friction along the way. 

  • Can you describe your process for the most recent trip you planned?
  • What is the best part of travel planning?
  • What is the worst part of travel planning?
  • What type of device(s) did you use to plan your trip?
  • What websites or apps did you use during your planning process?

I created the interview questions to understand the user journey and how I can design an app that reduces friction along the way. 

  • Can you describe your process for the most recent trip you planned?
  • What is the best part of travel planning?
  • What is the worst part of travel planning?
  • What type of device(s) did you use to plan your trip?
  • What websites or apps did you use during your planning process?

Trip planning journey

Trip planning journey

Based off of the 1-1 interview, I mapped out his user journey as he was going through the trip planning process.

Based off of the 1-1 interview, I mapped out his user journey as he was going through the trip planning process.

User-journey
User Pain Points, Opportunities and Constraints
User Pain Points, Opportunities and Constraints

Two major pain points that I discovered through my research was organization and budgeting. 

Two major pain points that I discovered through my research was organization and budgeting. 

Travel-Opportunities
Travel-Constraints

Ideation

Ideation

I created wireframe sketches to visualize the flow between each step.

I created wireframe sketches to visualize the flow between each step.

Designs

Designs

Upcoming Trips
Upcoming Trips

This page allows the users to quickly see all their upcoming travels and plan for a new trip.

 

This page allows the users to quickly see all their upcoming travels and plan for a new trip.

 

Upcoming Trips

Trip Summary

Trip Summary

This is an overview of their trip. It lists all the things they still need to do before travelling, the budget they set up, and their itinerary overview.

This is an overview of their trip. It lists all the things they still need to do before travelling, the budget they set up, and their itinerary overview.

Trip Summary

Itinerary

Itinerary

Users can easily map out their trip and add notes or comments to them. They also have the ability to add friends to their plans. 

Users can easily map out their trip and add notes or comments to them. They also have the ability to add friends to their plans. 

Itinerary

Mobile design

Mobile design

I created a mobile version of the itinerary that allows travellers to easily access their plans on the go.

I created a mobile version of the itinerary that allows travellers to easily access their plans on the go.

Travel-mobile
Reflection
Reflection

This quick design challenge allowed me to improve my visual design skills. I learned how to be resourceful in finding issues people have when trip planning through online forums. Finally, I learned how to prioritize the features I designed because of time constraints.

This quick design challenge allowed me to improve my visual design skills. I learned how to be resourceful in finding issues people have when trip planning through online forums. Finally, I learned how to prioritize the features I designed because of time constraints.

What's Next?
What's Next?
  • Think more about accessibility  
  • Add more wireframes
  • Create a prototype
  • User test my designs
  • Think more about accessibility  
  • Add more wireframes
  • Create a prototype
  • User test my designs

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Gillian Wu © 2020